Whether you’re just getting started with marketing or you want to take it to the next level, using the right tools is essential.After all, what good is a tool if you don’t understand how to use it? Let’s take a look at the top 10 tools you’ll love to use to creatively boost your marketing.
A Pane of Excellence
No matter how good your salesperson is, it’s hard to convince potential customers that they should buy from you if you don’t have a great website.That’s where a great customer experience comes into play. A great website experience starts with a fantastic salesperson — and customer experience management is key to making that happen.
While you might think of collaboration tools as tools that enable cross-functional teams to work together, many of them can actually be used by you or your team to create amazing content. By working with internal and external teams, you will be able to create amazing content in no time, and you won’t even have to worry about whether or not your colleagues like what you’ve created.
Confidence is the number one factor that marketers associate with success. The best way to build confidence, then, is to know where you fall short and correct it. Confidence building exercises are a great way to do that. Confidence-building exercises can range from simple affirmations to more detailed activities, and they work best when you’re willing to get stuck in and do them for a few minutes every day.
Google Analytics for Dummies
Everyone gets excited about Analytics, but just a few people realize how powerful it is as a marketing tool. By creating reports and analyzing data using various filters, you can see what your audience is interested in, what actions they’re taking, and what products and services they’re searching for.
Another great way to boost your confidence is to create reports that are longer than the typical “How’s My Business Doing?” blog post. The best way to do that? With a great report design and a blog that drives conversions, of course.
Marketing Automation for Dummies
Marketing Automation is a must for every business that wants to stay competitive in the long run. Whether you’re running an eCommerce store or a gym chain, with Marketing Automation you can set up your business’s email marketing so that it’s as efficient as possible.
Marketing Online for Dummies
If you’re an experienced marketer who wants to take your game to the next level, check out Marketing Online for Dummies. No matter what stage of life you’re in, marketing online is something you’ll continue to do.
Whether you’re a blogger who wants to know what traffic is coming to your page, or you want to optimize your email list for faster delivery, Google Analytics is a powerful marketing tool. With tens of thousands of reports and thousands of data points to pull from, Google Analytics is the perfect tool for businesses of any size. Google Analytics allows you to track site traffic, visitors, visitors’ behavior, and much, much more.
Similar to Google Analytics, Google Adwords is a powerful marketing tool. It allows you to optimize your ads for specific keywords and to track ad spend across search engines. You can even set up alerts so that you can see what products appear next in your ads. With so many options, it’s easy to find the right tool for the job.
Google Content Marketing
Like Google Analytics and Google Adwords, content marketing is a key marketing tool. The only difference is that in content marketing, you let the algorithm do the tracking for you. By creating content that people want to read, you can boost your search engine visibility, generate more leads, and increase your site’s overall SEO score.
Google Analytics for B2B Marketing
Business-to-business (B2B) marketing is a hot topic these days. The best tools for B2B marketers are those that are versatile and can be used for multiple industries. That’s why we’ve added Google Analytics to our list of the best marketing tools you’ll love to use to creatively boost your marketing. With this tool, you can track visitors to your website, sales, and your overall marketing efforts.
Similar to Google Analytics, Google Optimization is a powerful marketing tool. It allows you to see where your efforts are leading, as well as get a head start on optimizing your site for the upcoming season. With regular updates, Google Optimization is a great way to stay on top of your game and make sure your efforts are leading to desired results.
Like Google Analytics and Google Adwords, marketing through email is another popular method these days. And, luckily for email marketers, there are a ton of tools that let you track email addresses, open rates, and conversion rates. With Mailchimp, you can easily add tracking codes to emails that will let you see where your efforts are leading.
PPC for Businesses
If you’re a business that is interested in selling digital products or services, or you’re looking to expand your customer base, you’ll want to test drive PPC for businesses. This is another tool that’s great for B2B marketers who want to understand their demographics, search volume, and lead quality. With PPC for businesses, you can set up campaigns that optimize for maximum click-through-rates (CTR) and maximum views. You can also test different offers, pricing tiers, and offers from different countries to find the perfect fit for your business.
Marketing can be a challenging and frustrating process, but the good news is that you can overcome this by using the right tools. The best way to see if a tool will work for you is to test it out for a few hours. Before you spend your hard-earned money on a tool, make sure you understand how it works.Let’s take a look at the top 10 tools you’ll love to use to creatively boost your marketing. If you like these tools, you’ll love these even more: